Who is this for?
The Major Key was designed to facilitate major exploration for ALL prospective and current students.
There are two common factors that influence how prospective and current students investigate and choose academic programs:
Whether or not they have clearly defined
academic interests.
Whether or not they have clearly defined
career ambitions.
Using this criteria, we’ve developed four personas to represent all the students who are exploring majors at your institution.
- • DA|UC (defined academic interest, undefined career ambition)
- • UA|UC (undefined academic interest, undefined career ambition)
- • UA|DC (undefined academic interest, defined career ambition)
- • DA|DC (defined academic interest, defined career ambition)
Because The Major Key was designed to address the needs of all four personas, you can be sure that the widest range of students discover opportunities at your institution, leading to improved enrollment and retention.
Read this post to learn more about how The Major Key addresses the needs of the four personas considering your institution.
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Three things our clients love.
It’s easy to get started
Setup and on-boarding are quick and easy. Plus, if you ever need assistance, our tech team is ready to help.
No coding background required
The Major Key is designed in a user-friendly way, so you don’t need expert coding skills or an IT background to make updates and manage it.
It’s a great tool for counselors and advisors
The Major Key allows for counselors to help their prospects and current students thoroughly explore their institution’s entire collection of academic offerings—all from a tablet or smartphone.